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Bread & Jam Mentor Walk: Working with Specialist Retailers

  • Institute of Directors 116 Pall Mall London, England, SW1Y 4AE United Kingdom (map)

Kickstart your week with a foodpreneur morning walk from The Institute of Directors in Piccadilly to Fortnum & Masons.

Join three industry experts and a dozen fellow entrepreneurs on this morning mentor walk that will kickstart your working week. On this walk we will be focusing on the challenges around working with independent retailers. So if you are a food and drink founder with aspirations of supplying or growing your sales in delis, farmshops and foodhalls join us on this 60 minute morning stroll through Green Park and learn from some of the industry's leading lights.

What's a Mentor Walk?

We've had some of our most inspiring and insightful discussions whilst taking a brisk stroll with friends and colleagues - the informal, relaxed vibe often leads to much more creative conversation than intense, face-to-face meetings. And so, this is what we aim to achieve with our Mentor Walks - they are your opportunity to informally chat to experienced industry experts as you stroll through London with a group of fellow entrepreneurs on the same journey as you. Each walk focuses on a different aspect of building and growing a food and drink business, and it's a great way to start the week.

Time & Place

Start: 08:00am 22nd April, outside The Institute of Directors, Pall Mall (SW1Y 5ED).

End: 09:00am 22nd April, outside Fortnum & Mason (W1A 1ER).

Our Mentors

Ben O’Brien - Founder, Sourced Market - having recently raised another £800k on Crowdcube Ben is aiming to take his London-based speciality retailer to a 10-store group by the end of the year. Sourced has established itself as the launch pad for many food and drink challenger brands.

Adrian Boswell, Buyer, Selfridges - Adrian is the national buyer for the cheese and deli counter, Health & Wellbeing and Foods of the World at Selfridges Foodhall. He is a strong supporter of emerging and innovative brands and has a decade of food FMCG under his belt.

Al Overton, Buying Director, Planet Organic - Al has been at Planet Organic for 16 years; originally as a category buyer, and now as Buying Director – managing the buying, marketing and e-commerce functions within their business.

Tara Mei, Founder, Hotcakes, Co-founder, Bread & Jam - Hotcakes is an online marketplace that makes it easy for emerging brands to get on the shelves of independent retailers across the country. Since launching last year, Hotcakes has over 450 customers, ranging from farm shops and delis to garden centres and cafes. Specifically focused on the independent retail market, their customers love working with Hotcakes because they source hard to find, unique food and drink products for their shelves, helping them maintain their point of difference on the High Street.